God-Given Business Genius - Chapter 197

Ding!

[Sim Chae-yoon: Lord~]

[Sim Chae-yoon: This is how it'll be posted on Instagram, please check!]

[Sim Chae-yoon: (Photo)]

Tap. When I touched the content to check, I immediately saw a photo of Sim Chae-yoon with Oreo churros.

Perhaps because it was a place that paid a lot of attention to lighting. The photo taken in a prepared photo zone, dressed glamorously with churros close to her face, looked almost like a once-in-a-lifetime shot.

[The Oreo Churros spot that I truly love, respect, cherish, and adore from Chef Song Woo-yeon, <Churros & Black>!

How delicious is it to eat crispy churros with ice cream? One bite and your mood instantly improves! It's especially amazing when eaten warm!

You must try it too!

The location is right in the center of Sejong New Town, so it's super easy to find~ The interior is also so pretty, perfect for taking proof shots!! Stop by with your friends this weekend

If you enjoyed it, share your proof shots with me too

#OreoChurros #ChurrosAndBlack #Churros #ChurrosHotspot #MukbangRecommendation #InstaFood #DessertHotspot #NewTownHotplace #SweetChurros #ChurrosLover #HotspotTour #DessertGram #SejongDessert #EatStagram]

It seems Sim Chae-yoon's YouTube promotion has been quite effective, so I've been consistently assigning her tasks, and even the hashtags are impressively thorough.

Satisfied with her work, I sent a thumbs-up emoticon.

[Sim Chae-yoon: Okay, I'll post it like this~!]

[Sim Chae-yoon: But CEO]

[Sim Chae-yoon: Is it okay if I ask one thing?]

What is it?

As soon as I sent the message, Sim Chae-yoon replied as if she had been waiting.

[Sim Chae-yoon: Usually, these kinds of advertisements are requested on Facebook.]

[Sim Chae-yoon: It's not that Instagram doesn't have them, but it's a bit rare haha]

Well. It's understandable to be curious.

'It's still a time when Facebook is more dominant than Instagram.'

Although Instagram's user base is rapidly growing, when people think of social media, they usually think of Facebook first.

'But this is only temporary. The time when Facebook declines and Instagram becomes mainstream is coming soon.'

Instagram, in particular, was a social media platform popular among relatively younger age groups. It perfectly aligns with <Churros & Black>'s target audience.

'The focus on photo and video content is also a big factor.'

What do you see first when you open Instagram? Large photos. Photos and videos take priority, followed by captions.

'With a photo zone set up, we should make the most of it.'

In that sense, I thought Instagram would be a much better platform for synergy than Facebook.

The potential is also much greater.

'I can't say I've seen Instagram grow even bigger after my regression...'

I chose to give a roundabout explanation.

[I thought the target audience would be more suitable here. I heard it's your first Instagram advertisement, so we're more grateful that you accepted it willingly.]

[Sim Chae-yoon: It's nothing!]

[Sim Chae-yoon: Feel free to contact me anytime~!]

[Sim Chae-yoon: At your service! Haha]

How cute.

I smiled and then found a familiar name in my contact list. It was Choi Yeo-hae.

Ring ring ring.

-Hello?

"CEO. Is it okay to talk?"

-For a moment, yes.

"Have you checked the sales or visitor numbers for <Churros & Black>?"

-The timing is good. I was just reading that report.

Choi Yeo-hae's voice was bright. And for good reason. <Churros & Black> was becoming a hot spot, being positioned as a representative of the so-called 'Instagram aesthetic'.

-Both sales and net profit rates are good. It's worth giving them a good location.

-The SNS promotion is also going successfully. I think this trend will continue for a while.

-Thanks to that, the commercial district here is regaining quite a bit of vitality.

It meant it was fulfilling its role as an anchor tenant well. That's a relief. I'll be able to save face in front of Choi Yeo-hae.

-Really, where did such a lucky charm roll in from? I never dreamed my husband had such talent.

"Haha. Lee In-cheol-nim's store is doing well in sales too. I should be the one thanking you."

-Oh, please. We've been scraping by for years. Don't you think I know it's all thanks to you?

Well, that's true.

Lee In-cheol would groan if he heard this, but it was an undeniable fact. Of course, I do acknowledge the one thing he consistently maintained - the taste.

-Thanks to you, we're having quite a bit of fun too. The people around me are dying of envy. Hoho. You should have seen it.

Choi Yeo-hae let out a low laugh. I could roughly guess. There must have been parties at various places for the new year.

What they do there is all similar. Laughing and gauging each other's wealth, calculating whether it will benefit them or not.

Choi Yeo-hae must have been used to it.

'I guess the story of successfully investing in <The Song> came up there? Venture investment is quite an interesting topic among bored rich people.'

It's like a pastime snack, so to speak. The probability of success is maybe one out of ten investments, but when that one succeeds, it often brings thousands of times the profit.

'There haven't been many places showing as remarkable growth as <The Song> recently.'

It's understandable that people would be eager to ask Choi Yeo-hae for her secret. Along with that, there must have been gazes of jealousy and envy.

-Especially when I think about how I put that Kim Jung-yoon's nose out of joint, I wake up laughing even in my sleep.

Either way, it was fortunate that it had been helpful to Choi Yeo-hae.

-If you run out of bullets, let me know. I'll give you more anytime.

"I'm grateful just for your words."

-Ah, but the amount is getting bigger, so the tax burden is significant...

Choi Yeo-hae seemed to be pondering something, then suddenly blurted out.

-CEO Song, want to be our daughter?

"Pardon?"

Did I hear that wrong? I doubted my ears and removed the phone for a moment. Then, after cleaning my ear, I brought the phone close again.

"I didn't hear you clearly. Could you say that again?"

-I asked if you'd like to be our daughter.

"Pardon?"

-When gifting assets to someone who isn't a family member, a higher tax rate applies. I heard adult adoption procedures are easy and simple.

"......"

-It would reduce the tax burden when transferring investment funds. We happen to have no children, and you have no parents. So there's no one to interfere annoyingly, right?

Should I take this as a dad joke?

Knowing that Choi Yeo-hae wasn't saying this with the intention to insult, I wasn't offended, but I couldn't help feeling a bit strange.

Instead of saying things like "What nonsense are you talking about?" or "Are you in your right mind?", I chose my words carefully and opened my mouth.

"...Is this legally okay?"

-"Well, adopting solely for the purpose of tax reduction does slightly deviate from the spirit of the law.

Slightly? It seems to deviate a lot.

-Hmph. There are widespread rumors that JC already has a successor but also has an illegitimate child. We don't even have one, so it feels empty.

"JC's what?"

-An illegitimate child. It's just a rumor, but I heard that JC's illegitimate child started a small company using JC's capital?

"......"

Could that be me?

-It's not certain. It's just gossip I heard at a party. Anyway, it's best to only half-believe information that leaks from that side.

"Ah. I see."

Fortunately, it doesn't seem to have escalated into a big issue. Director Hwang Tae-in, how loose-lipped is this guy for rumors to already be circulating in this field?

Should I have kept his mouth shut?

Unless Director Hwang Tae-in is a fool, he should know that it wouldn't be good for this rumor to reach JC's ears.

I thought he would know to keep his mouth shut on his own.

Well. Just looking at how he's playing Hyun Tae-seong's lapdog, I could roughly guess his state.

It's meaningless to regret it now. I clicked my tongue and returned to the original conversation.

"That... I have a lot to say, but first, did you discuss this with Lee In-cheol-nim?"

-No. I just thought of it now.

"......"

-But I'm sure my husband would like it too. He's so fond of CEO Song.

Isn't that a bit different?

Common sense objections came to mind, but I didn't bother to voice them. She wasn't someone who would listen anyway.

-Well, it's not just because of taxes. I have some personal motives too.

"Personal motives?"

-Yes. I can't stay in this position forever, and I don't see a suitable successor.

"You're still in good health, why are you talking like this?"

-You should worry about it when you're healthy, not when you're on your last legs, right?

That's true, but...

-In my opinion, our CEO Song is a perfect candidate.

I could clearly see Choi Yeo-hae's eyes sparkling. No wonder she always looked at me like a plump chicken.

So that's why she was salivating, trying to swallow me whole. I must have looked like a delicious talent without even knowing it.

'A daughter...'

Although Choi Yeo-hae said it lightly, she wasn't someone to talk nonsense.

The talk about a successor must have been somewhat sincere.

'I've never thought about having a family.'

Although the intention is somewhat impure. At least on paper, isn't she offering to become a parent?

That itself felt very unfamiliar.

'No. That's not what's important right now.'

I opened my mouth firmly.

"I'm not interested."

A construction company? Just imagining it felt boring and tedious. I'm in business because I love cooking, not because I love being a businessman.

If I didn't care what I was selling, I wouldn't have chosen the food service industry, which deals with hard-to-manage people and perishable ingredients.

-Well. There's no need to think about it right away.

"I said I'm not interested."

-Think about it slowly. Since it's adult adoption, it's better to keep your surname as it is, right? The company is <The Song> after all.

"Excuse me, CEO."

Can't she hear what I'm saying?

-Oh my. The meeting is about to start. Let's talk again next time.

"CEO. CEO?"

Beep, beep, beep.

Although I called out urgently, there was no answer. I stand there for a while, dazed, holding my phone.